Sometimes you have to be clever, save time and dare to face the challenges when they occur. That’s what we did. We went from a comprehensive conference – to pure simplicity. It was a success!
The result: Specsavers Communication Meeting LIVE, Friday 6th March. Fieldwork transformed Specsavers Norway’s office spaces into a TV-studio for a livestream for 140 participants and partners. Their usual «waiting room» got transformed into a production room. We added some green touch to it, just to make it feel like home.
Panel debates, questions from the audience (at home) and several presentations managed by country director at Specsavers Norway, Henning Eriksen (among other speakers) were the main content of the two hour long livestream conference.
Behind the scenes: