WATSON SUMMIT 2017

Project Description

IBM – WATSON SUMMIT 2017

CHALLENGE
Create an event that gives guests an unique insight into IBMs groundbreaking technology «Watson» with live activations, relevant content and inspiring speakers.

CREATE
We created a «World of Watson» with 9 different Watson demos and activations to engage IBMs clients and partners with unique, innovative and different experiences. The main session had a variety of mixed content from panel discussions to Watson keynote speakers, and the Prime Minister in Norway Erna Solberg opened the Summit and talked about digitalization. Guests got to listen into 6 different tracks with customer stories, and also take part in Pecha Kucha presentations from IBM Business Partners. They experienced Watson Summit as a live showroom to learn about IBMs technology “Watson” and how they could redefine their business with “Watson”.

CONNECT
More than 700 guests attended the conference and got to experience how IBM Watson is everywhere in our everyday lives.

Project Details

Tags: IBM

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