Make ‘One YARA’ and a culture with more curiosity and better collaboration.
We created an internal campaign months ahead to spark curiosity and teach global leaders of YARA how to ask more of the right questions. We produced an unforgettable summit with interactive workshops, dynamic panel discussions and emotionally moving entertainment that highlighted the YARA values.
250 Global YARA leaders
250 Bold questions were submitted
A culture of curiosity and collaboration was made